I know some people have touched on it in a couple of threads, but I was wondering, what is everyone doing for a living, and is it what you thought you would be doing?
Me? I'm a media strategist for a print and digital publisher -- previously at another digital publisher and a TV and digital publisher before that.
Not really what I thought I'd ever be doing, because truth be told I never even know that this job existed and when I started I had no idea what a strategist did (some days I still don't!). In short, it is a blend of media planning and marketing to our audiences, I work with clients, agencies or brands to advertise to our particular audience in... errmm... strategic.. ways.
Me? I'm a media strategist for a print and digital publisher -- previously at another digital publisher and a TV and digital publisher before that.
Not really what I thought I'd ever be doing, because truth be told I never even know that this job existed and when I started I had no idea what a strategist did (some days I still don't!). In short, it is a blend of media planning and marketing to our audiences, I work with clients, agencies or brands to advertise to our particular audience in... errmm... strategic.. ways.